RED BULL GIVES YOU WINGS
Inspired by functional drinks from the Far East, Dietrich Mateschitz founded Red Bull in the mid 1980’s. He created the formula of Red Bull Energy Drink and developed the unique marketing concept of Red Bull. In 1987, on April 1, Red Bull Energy Drink was sold for the very first time in its home market Austria. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category. Today Red Bull employs over 12,000 people in 171 countries and over 7.5 billion cans were sold in 2019 alone – a 10.4% increase over 2018.
EXPLORE THE WORLD BEHIND THE CAN
Astra Honda Motor
Since it was built in 1971, PT Astra Honda Motor (AHM) has become the biggest motorcycle industry in Indonesia. As a joint venture company of PT Astra International Tbk and Honda Motor Co. with the share composition of 50%: 50%, AHM has made impressive growth with four established plants with total production capacity of 5.3 million motorcycle units per year, making it one of the biggest motorcycle manufacturer in the world.
With its “One HEART” or “Satu HATI”, AHM has accompanied millions of Indonesian customers in reaching their dreams by providing qualified environmentally friendly motorcycle products. In 2020, AHM kept its position as the market leader in Indonesia through its sales which reached 2.892.168 units.
AHM is supported by 22.159 employees, 29 Honda main dealers, 1.733 Honda dealers, 3,785 Astra Honda Authorized Service Stations (AHASS) and 8.740 spare parts stores throughout Indonesia.
Honda Vietnam Company Ltd. (HVN), a manufacturer and distributor of motorcycles and automobiles in Vietnam was founded in 1996. The year 2018 marked HVN’s important milestone and impressive growth of 25th million motorcycles after 22 years establishment and operation in Vietnam. Currently, HVN owns three motorcycle factories under operation with total production capacity 2.75 million units / year and an automobile factory with production capacity at 10,000 units / year. These are proofs for sustainable investment and long-term development of HVN – a leading motorcycle and a prestigious automobile manufacturer in Vietnam.
With hope to become a company that the society wants to exist, HVN always makes efforts in providing high quality products with advanced technology and environment-friendly technology to Vietnamese people.
Estrella Galicia 0,0
Passion on the circuits. Boasting a history that stretches back more than 100 years, Hijos de Rivera remains an independent, 100% family-owned business. With a large product portfolio that includes beer, mineral water, wine, cider, sangria and liqueurs, the company is now looking ahead to the future from a consolidated position characterised by major growth that over the last 5 years has enabled it to double its turnover and position itself as a leading operator in Spain with a clear international vocation. In this sense, the company’s products are distributed in more than 30 markets around the world and receive a positive reaction from consumers everywhere.The origins of this company are deeply rooted in the world of beer. 1906 saw the start of a project that over the years would lead to new products being added to its hallmark Estrella Galicia, such as the 1906 Reserva Especial or Estrella Galicia 0,0, building up a range of beers whose outstanding reputation is based on their superb quality. Over the last twenty years, the company’s growth has far exceeded that of the sector average: our brands boast a consolidated position at the forefront of the Spanish market and are present in destinations ranging from Brazil to Australia, and including China, Russia, the Philippines and the USA, to name but a few.What’s more, with our Estrella Galicia 0,0 brand, the company is once again part of the thrilling Moto GP World Championship through its sponsorship of a winning team. Pedrosa and Marquez reflect better than anyone the talent and hard work of young people whose spirit and drive know no limits. Their refreshing outlook on life fits in perfectly with the spirit of an alcohol-free beer such as Estrella Galicia 0,0, which will undoubtedly be accompanying the team as they celebrate many more successes this season in the paddock.
SC-Project, an Italian Company based in the Metropolitan City of Milan, is a leader in the manufacture of motorcycle exhaust systems, with a global distribution network. The brand is strongly established in the racing world, having enjoyed many years of technical cooperation and racing success at the highest level, including the MotoGP, Moto2, Moto3 and SBK World Championships. SC-Project is the exhaust technical partner of Repsol Honda Team in 2017, 2018, 2019 and 2020 (and won the MotoGP world title with Marc Marquez in the three years). In 2019 SC-Project is also the exhaust brand World Champion in Moto2 category with Alex Marquez, the fourth Moto2 title in a row for the Italian exhaust company after the title of 2015 and 2016 with Johann Zarco and in 2017 with Franco Morbidelli. Thanks to a technological R&D department and to an internal production which is able to satisfy all requests for the exhaust system range, SC-Project can project, realize, test and develop both CE homologated street products and circuit racing products. SC-Project productive headquarter develops on different levels and productive departments for a total of 18.000sqm: 10.000sqm are covered and divided among 850sqm of offices, productive area, R&D Department, test rooms and good warehouse with a shipment and logistic department with over 100 total people employed. The new productive department is equipped with the newest automatic and semiautomatic machines which let the company have the final product at the highest qualitive and technological level available in the exhaust world market.
Pioneering technology for racing since 1963, Alpinestars is today the world’s premier motorsport performance protection, apparel and footwear company. With extensive R&D facilities in the US and Europe and a global racing development program, Alpinestars’ influence extends to every major motorsport series throughout the world; from MotoGP, motocross and the Dakar Rally to Formula 1, NASCAR, the World Endurance Championship and World Rally Championship. A constant commitment to bringing new innovations, like Alpinestars Tech-Air airbag technology – the world’s most advanced and only full upper body rider protection system – to the race track ensures that advances in product engineering offer the competitive edge in performance racing products which deliver unrivalled protection for its world championship athletes and ultimately, for its global customer base. Giving the lightest, most comfortable and ergonomic equipment to rider’s aids confidence and concentration which is vital in finding extra tenths of a second during a Grand Prix and thousands of hours of R&D and testing in the most challenging conditions ensures the continued performance of Alpinestars race suits, boots, gloves and protection technology for Honda HRC Factory rider Marc Marquez. Alpinestars – One Goal. One vision.
ASICS was founded in 1949 by the Japanese pioneer and innovator Kihachiro Onitsuka. Inspired by the proverb ‘Anima Sana In Corpore Sano’ – sound mind, sound body, his vision was to promote the health of young people through sport. A ‘True Sport Performance Brand’, ASICS remains committed to this philosophy today. Through continuous development of new technologies, based upon research from the ASICS Institute of Sports Science, ASICS produces high-quality and high performance footwear, apparel and accessories that support and enhance athletic performance.In addition to the ASICS brand, Onitsuka Tiger and ASICS Tiger have also established as a Japanese sports fashion brands. ASICS group is headquartered in Kobe, Japan with more than 50 offices distributing products to over 150 countries worldwide and continues to step up the pace of growth as it put in motion the ‘ASICS Growth Plan 2020’.
GP Racing Apparel
GP Racing Apparel was founded in 2007 by the passion for the world of engines and has always distinguished itself for a vast assortment of accessories and clothing of the greatest motorcyclists of MotoGP, Superbike and MXGP.
The unique designs created by our graphic department are a significant added value; the experience in the fashion industry facilitates the choice of materials and the selection of production sites; the points of sale on the racing circuits and the capillary sales network facilitate the diffusion and the distribution of the products.
Many Teams and many Champions have already chosen us: Repsol Honda and HRC Team, Ducati Corse, Kawasaki Racing Team, Marc Marquez, Alex Marquez, Fabio Quartararo, Andrea Dovizioso, Jack Miller, Pol Espargarò, Jonathan Rea, Dani Pedrosa, Marco Simoncelli, Nicky Hayden, Casey Stoner, Kevin Schwantz.
IVECO, a CNH Industrial brand, is a global manufacturer of light, medium and heavy commercial vehicles, city and intercity buses and coaches, fire fighting vehicles, defence vehicles and off-road vehicles for construction and mining work.
IVECO manages production sites in 11 countries throughout Europe, Asia, Africa, Oceania and Latin America where it manufactures vehicles featuring the latest advanced technologies. Sales and service outlets in over 160 countries guarantee technical support wherever an IVECO vehicle is at work.
Committed to safe, efficient and sustainable mobility, IVECO works to develop technological solutions that respect both people and the environment. IVECO has been investing in the development of alternative drive systems for over 30 years.
Motorsport has been an integral part of Michelin’s DNA ever since the company was founded. It is the only tyre brand to have developed so many winning technologies over a period spanning more than 100 years.
Together, Michelin and Honda have notched up 199 race wins, 15 Riders’ titles and 17 Manufacturers’ crowns in motorcycle racing’s premier series (500cc and MotoGP) between 1973 and 2016.
Freddie Spencer claimed Honda-Michelin’s first victory at Spa-Francorchamps, Belgium, on July 4, 1982. In 1984, he and Randy Mamola were the first to triumph with radial technology.
The 2003 Dutch Grand Prix at Assen saw Sete Gibernau score a landmark MotoGP success for Michelin when he took the French firm’s score to 300 victories.
In 2008, Dani Pedrosa earned Michelin’s 360th MotoGP win, its last before its return to the championship in 2016.
Right in the heart of the Honda RC213V’s engine, at the critical point where air-fuel mixture is ignited to produce power, you will find NGK spark plugs.
It’s a precision process requiring components of the highest quality and reliability.
NGK SPARK PLUG CO., LTD., headquartered in Nagoya, Japan, is a comprehensive ceramics processing manufacturer.
We hold a world leading share of spark plugs and automotive sensors for internal combustion engines and also offer a broad lineup of semiconductor packages, cutting tools, bio ceramics and industrial ceramics.
Our global network of sales and manufacturing organizations with over 15,000 employees offer value creation to the world.
We are now contributing to a sustainable society by developing products related to the environment energy, next generation vehicles and the medical field.
The company’s belief is to embrace the challenge of new era under the catch-phrase of “manufacturing only one and number one product”.
Established in 1975 and headquartered in Southern California, Oakley is one of the leading product design and sport performance brands in the world. The holder of more than 800 patents, Oakley is a culture of creators, inventors, idealists and scientists obsessed with using design and innovation to create products and experiences that inspire greatness. This philosophy has made Oakley one of the most iconic and inimitable brands on the market, with products that world-class athletes around the globe depend on to compete at the highest level possible. Oakley is known for its High Definition Optics®, which features unparalleled optical clarity and precision along with impact resistance and UV protection, incorporated into all of the brand’s sun, prescription eyewear and premium goggles. Oakley extended its position as one of the world’s leading sports eyewear brand into apparel and accessories. Oakley has men’s and women’s product lines that appeal to Sports Performance, Active and Lifestyle consumers. Oakley is a subsidiary of Luxottica Group.
Pull&Bear was founded in 1991 with a clear international focus and intent to create fashion for young people who are connected to their surroundings, who avoid stereotypes and live and mix in their community. For these young people, Pull&Bear brings together the latest international trends and mixes them with street style and fashionable club influences, reinterpreting them to make comfortable, easy-to-wear garments, incorporating best practices when it comes to sustainability. Pull&Bear has evolved alongside its customers, and is always up-to-date with new technologies, social movements and the latest artistic and musical trends. The brand has a commercial network of more than 940 stores and sells online in more than 140 markets.
A family business since 1964 from Barcelona, designing, producing, and distributing high quality accessories for all type of street motorcycles distributed in more than 60 countries. Specialized in windscreens used in Motogp, WSBK, and World Endurance Championships, PUIG is also well-known for frame sliders, spoilers, engine guards, levers, license supports, footpegs and many other accessories.
PWR Advanced Cooling Technology is a world leader in innovative design and manufacture of bespoke cooling solutions for conventional and emerging applications. Founded in 1997 on the Gold Coast, Australia, PWR has grown to become the preferred supplier of cooling product for the world’s premier race teams, winning multiple world championships in top tier motorsport from MotoGP to Formula One and all in between. PWR’s world class R&D operation, including advanced windtunnel facility, coupled with industry leading design and manufacture capability, ensure that our water radiators and oil coolers keep the Repsol Honda RC213V operating at optimal temperatures all race long. Now a global operation with technical centres in Australia (global HQ), North America and Europe, PWR is the trusted name in cooling for all applications from private street machines, to professional motorsport, aerospace and emerging technologies.
Since its founding in 1949 in Tokyo, Japan, Shindengen Electric Manufacturing Company Limited has established power electronics, such as power semiconductors, switching power supplies, and car electronics devices as our primary business.
Over the years, we have developed countless products that utilize original technologies, and have been relentless in our dedication to meeting the expectations and earning the trust of our customers worldwide.
Shindengen offers an expansive product line from diodes, thyristors for surge protection to power ICs, MOSFETs, and Power Modules, as well as car electronics devices for motorcycles to hybrid electric vehicles, EV charging station, and high-efficiency power supplies for telecommunication.
Powered by meeting various needs of our customers and constantly taking on new challenges, we continue to enhance our corporate value as the world’s market leader. Shindengen’s energy source is our highly held mission: “Maximizing the energy conversion efficiency for the benefit of humanity and society.” We believe by living up to this mission, power supply devices can change the world into a better place.
Established in Malaysia since 1995, RCB (Racing Boy) is known for its innovation in developing aftermarket parts and accessories for motorcycles. RCB is previously known as Racing Boy.
RCB has continuously developed innovative products that puts RCB brand as market leader especially in South East Asian market. Its Research & Development facility in Malaysia are led by Japanese Engineers along with technicians that are passionate with motorcycles. These has resulted in RCB products being more technical rather than just cosmetic beauty. RCB has also been involved on the technical side with teams racing in various championship, including MotoGP World Championship, by making available their know- how, and R&D for the design and production of some important racing components for numerous teams in the Championship. This is result of years of research and development, tests, technical improvements, careful selection of raw materials and production processes, combined with the manual ability of specialized craftsmen along with the high precision of industrial technologies. Having racing as RCB’s DNA, the technologies from racing components are being transferred to general products for the end consumer market. RCB is in a well-positioned to provide a wide range of products to meet the requirements of tomorrow. With well-trained and experienced team, RCB is ready to explore and enter a greater international market in near future.
RK JAPAN supply Honda Racing Corporation with the chains fitted to the RC213V FACTORY machine, delivering over 170kw of power from the engine to the rear wheel. This critical element of the bike’s drive train requires components that are incredibly strong whilst being weight efficient, and also very reliable at the same time maintaining durability. RK JAPAN is an essential link in the performance chain. Philosophy: “Advanced technologies are always used as the basis for high quality and high performance for our chains. The company opened the Saitama Factory and started operations in 1951. Since then, we have consistently manufactured superior products such as motorcycle chains, kart chains, industrial chains, etc. With the support of motorcycle enthusiasts and after incorporating over 60 years of achievements and experience, RK JAPAN offers superior technology that meets the demands and desires of today’s motorcycle riders. RK JAPAN has crossed many borders and has expanded throughout the world to become known to motorcycle fans as the very best in drive chain performance.”
The Repsol Honda Team uses Snap-on in the MotoGP pit garage – a high-pressure working environment where speed, precision and reliability of equipment are paramount. Snap-on’s products deliver exactly that. Snap-on Incorporated is a leading global innovator, manufacturer and marketer of tools, diagnostics, equipment, software and service solutions for professional users. Products and services include hand and power tools, tool storage, diagnostic tools and software, information and management systems, shop equipment and other solutions for vehicle dealerships and repair centres, as well as customers in industry, government, agriculture, aviation and natural resources. Headquartered in Kenosha, Wisconsin and founded in 1920, Snap-on has now been producing the finest quality tools for over 100 years. Today, its products and services can be found in more than 150 countries around the world.
UCHINO Brand Philosophy
“Uchino Brand” is the foremost in technology and quality. In the area of Japanese prototype products, success is demanded from all over the world. Precise quality is not only required in the top racing class but others as well. Therefore, we are proud that our proactive technology has been of service to you. With the introduction of the latest machine tools to produce processing quality, we are committed to implementing “the ultimate in human resources and talent”.
UCHINO Product Information
At Uchino Engineering Corporation, our principle task is metalwork manufacturing of precision race gears and necessary prototype parts. Work is performed from the machining center program creation to manufacturing, polishing, and final inspection in a consistent work environment. Actual production of the requested design is produced with a high degree of accuracy in microns.
UCHINO’s Proud Technical Capabilities
We value introducing the newest manufacturing equipment and developing personnel with advanced skills. To deliver high technology in all operations, using excellent teamwork, we are creating top quality products in the world. Now to introduce our specific operations and facilities.
GS Yuasa was formed in 2004 through the merger of two companies (Japan Storage Battery Co., Ltd. and Yuasa Corporation) instrumental in building the foundation of storage batteries in Japan. We have brought together the traditions and experience of both to develop our core battery business which are for Motorcycle, Automotive, and Industrial usage, as well as business in power supply systems, lighting equipment, specialty equipment and other special devices, expanding our valuable brands “YUASA”‚ GS, and “GS YUASA” With a history of excellence stretching back nearly 100 years, GS Yuasa is the world’s leading motorcycle battery manufacturer. Such is the pedigree of the world’s leading brand that it is fitted to major motorcycles at manufacture and the company’s aftermarket range can fully match the original batteries for power, performance and reliability.With over 150 types available, GS Yuasa provides like-for-like OEM replacement batteries for all motorcycles across the globe encompassing classic vehicles right up to the latest models.At the forefront of lead acid battery technology since the early part of the 20th century, GS Yuasa embraces new developments, applying research and investing in modern production plants to meet the increasing demands of a power hungry world. Yuasa battery is the number one motorcycle battery choice for the global OEM and replacement markets and a leader in automotive and industrial batteries. Yuasa batteries are available worldwide through a global network of GS Yuasa affiliates and appointed distributors.
Yutaka Giken makes contribution to brake discs localization for global Honda motorcycles as a global supplier. Yutaka Giken has developed strong and durable brake discs that also meet the increasingly tough demand for light-weight products.
We continuously develop and supply products that will satisfy our customers. Using experience in racing, which we started in 2004, we were able to reduce judder, and improve braking performance, in addition to our existing weight-saving technology. We applied these constantly improving race-proven technologies to mass-produced brake discs. While keeping up with the improving performance of motorcycles, Yutaka Giken’s high-quality low-cost brake discs have earned recognition and trust among the market and our customers.